The yearlong celebration kicks off Jan. 15 with a crave-worthy, limited-time creation from food innovator Josh Elkin
Pasadena, CA (RestaurantNews.com) Fifteen years of bold burgers, brats and brews call for something extra, loud and that packs a punch. Dog Haus is dropping monthly menu items that turn up the flavor, crank the fun and amp up the attitude – starting Jan. 15 with the protein-packed Swole Chick from its Bad-Ass Breakfast Burritos virtual brand.
The Swole Chick, available through Feb. 14, stacks cage-free scrambled egg whites, a 100% all-natural grilled chicken, white American cheese, avocado, wild arugula, tomato and spicy basil aioli, all wrapped in a flour tortilla and grilled to perfection. Packing a whopping 80 grams of protein, this burrito delivers maximum fuel, serious flavor and a knockout punch in every bite.
“Turning 15 is a huge moment for Dog Haus, and we wanted to celebrate it in a way that feels true to who we are,” said Michael Montagano, CEO of Dog Haus. “By partnering with chefs and food influencers to launch new limited-time items each month, we’re able to showcase the creativity our guests love while giving them a reason to keep coming back all year long.”
After the success of last year’s limited-time launches, Dog Haus is teaming up once again with foodie influencer Josh Elkin to turn up the heat for the first item in its anniversary celebration. Known for crowd-pleasing flavors, playful twists and seriously unexpected combinations, Elkin joined forces with the Dog Haus culinary team in 2025 to craft a lineup of exclusive menu items designed to deliver can’t-miss moments that fans have literally eaten up.
“Continuing my collab with Dog Haus feels like the perfect next chapter of what we started last year,” said Elkin. “January is when people want to eat better without giving anything up, so we built a protein-packed, egg white–based burrito for the menu. The Swole Chick is balanced, filling and still hits hard on flavor and protein.”
The Swole Chick is just the start. On the 15th of each month, Dog Haus will debut new collab items featuring inventive takes on burgers, stacked sandwiches, loaded sides and refreshing beverages. Each drop brings something new and delicious, giving fans a reason to celebrate all year long.
For more information about Dog Haus, visit DogHaus.com.
About Dog Haus
Dog Haus, an award-winning, craft-casual concept known for its burgers, brats and brews, has garnered a devoted following nationwide since its inception in 2010. Founded by longtime friends Hagop Giragossian, Quasim Riaz and André Vener, the first Dog Haus opened in Pasadena, Calif., and has since expanded to 50+ locations. Diners love the brand’s signature all-beef hot dogs and handcrafted sausages made with no added nitrates, along with its 100% Black Angus beef burgers from Creekstone Farms® – all made with hormone- and antibiotic-free meat and served on grilled King’s Hawaiian rolls. With a mission to sustainably feed everyone who walks through its doors, Dog Haus also offers a diverse lineup of plant-based burgers, sausage and chicken creations. A favorite among foodies and critics alike, the brand has received numerous accolades – including Nation’s Restaurant News’ prestigious MenuMasters Award, Fast Casual’s Top 25 Movers and Shakers and Franchise Times’ Zor Award as a “Top Brand to Buy” – and continues to give back through its national charity partnership with No Kid Hungry to help feed millions of kids nationwide. In 2020, Dog Haus launched a slate of sub-brands: Bad-Ass Breakfast Burritos, Bad Mutha Clucka, Big Belly Burgers, JAILBIRD, and vegetarian-focused Plant B. Dog Haus’ iOS and Android app, Haus Rewards, encompasses Dog Haus, Bad-Ass Breakfast Burritos and Big Belly Burgers, featuring a digital ordering experience and loyalty program. For up-to-date location and brand information, visit the about page at DogHaus.com or follow Dog Haus on Facebook, Instagram, TikTok and X.
About Josh Elkin
From a curious home cook to a social media sensation, Josh’s journey has been seasoned with experimentation and garnished with success. Each dish he crafts is not just a recipe; it’s a story told through flavors, textures, and vibrant visuals, resonating with a diverse, food-loving community. Through his unique way of looking at food, and being able to combine cultures, flavors, textures, and items, Josh has earned himself a career making food the world never thought existed for well over a decade. Follow Josh on Instagram, TikTok and Snapchat.
Contact:
Courtney Sybesma
Champion
972-930-9933
csybesma@championmgt.com
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